Instinct Raw Food Vets: Guiding the Path to Nutritional Wellness

WE’RE RAW PET FOOD EXPERTS

We’ve been crafting and perfecting our raw recipes for over 20 years to ensure that every bite is minimally processed, protein-packed, and never cooked to keep important nutrients intact. And we don’t sacrifice safety, either. We employ industry-leading safety protocols and processing techniques so you and your patients can trust every bite that goes in their bowl.
FORMULATED BY PETNUTRITION EXPERTS
PATHOGEN-FREE THROUGH HPP
BACKED BY SCIENCE
INDUSTRY-LEADINGSAFETY STANDARDS

TEAM OF EXPERTS

We have a dedicated team of experts formulating and making our raw recipes, from food scientists to quality control specialists to our on-staff, board certified veterinary nutritionist® and vet technicians. Together, they have decades of experience in pet food.
Vet team Image
JASON MEENTS
BSc
Vice President of Research & Development
Vet team Image
SUSAN G. WYNN
DVM, DACVIM (Nutrition)
Senior Director of Scientific Affairs
Vet team Image
STEPHANIE STRIAR
CVT
Veterinary Education &Training Manager
Vet team Image
J.C. CASH
CVT
Veterinary Education &Training Manager
Vet team Image
SUSY TEJAYADI
PhD
Instinct Consultant
Vet team Image
ROBBIE SWANSON
Director of Production

THE RAW TRUTH ABOUT INSTINCT RECIPES

Do you want to know more about Instinct, our safety procedures, the science of raw, and our products?

Fill out the form below for immediate access to our comprehensive 2022 Product Guide and supporting raw research.
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INSTINCT IS SQF CERTIFIED IN BOTH FOOD SAFETY AND QUALITY

SQF is a rigorous and credible food safety and quality audit with worldwide recognition. SQF certification is NOT a requirement in the pet food industry, but Instinct went the extra mile to earn a dual certification.

Prioritizing Your Pet's Well-Being

HIGH PRESSURE PROCESSING
Once blended, our raw recipes are sent to a reputable 3rd-party SQF-certified company, where they go through a pathogen reduction step using extreme cold pressure called High Pressure Processing (also known as HPP).
After High Pressure Processing, we PCR test each batch of product a minimum of 3 times for pathogens.
In addition to High Pressure Processing, Instinct has validated using probiotics as an antimicrobial kill step for our raw chicken recipes for an added layer of safety.
TESTING
We monitor and microbiologically test our raw ingredients.
Our finished frozen and freeze-dried raw recipes go through pathogen testing to ensure we achieve Zero Tolerance for target pathogens prior to distribution to the customers.
We perform metal detection testing to prevent foreign material contamination.
When packing our raw frozen recipes, we check for correct weights, clumping, product shape, color, temperature and water activity (for freeze-dried).
SANITATION & TRAINING
We check our facilities for cleanliness – both visually and using microbiological testing.
In our company-owned facilities, sanitation is performed every night and verified for efficacy. We maintain a culture of food safety with continuously updated and monitored GMPs, risk analysis with infrastructure and traffic design, and preventive controls from start to finish.
We have a training program in place to ensure employee competency.

THE SCIENCE OF RAW

Instinct is proud to have a multiyear research agreement with Dr. Anna Hielm-Björkman and the Dog Risk independent research program at the University of Helsinki studying more than 16,000 dogs. Together, they are making ground breaking discoveries to quantify the impact of raw pet food on dogs' health.

OUR PARTNERS ARE CURRENTLY PURSUING HOW A RAW DIET CAN POSITIVELY IMPACT THE FOLLOWING HEALTH ISSUES:
INFLAMMATORY BOWEL DISEASE
(PUBLISHED)
ENVIRONMENT
ALALLERGIES
(PUBLISHED)
CANCER
(IN PROGRESS)
CHRONIC EARINFECTIONS
(IN PROGRESS)
HIP DYSPLASIA /MOBILITY ISSUES (IN PROGRESS)

Woff Woff!!

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