Sales

Retail Education & Training Associate

Full Time
Louisville, KY

Company Description: Instinct® is a rapidly growing, family-owned marketer and manufacturer of natural pet foods for dogs and cats. Instinct® is the Raw Brand, with a mission to get more raw nutrition into every bowl of dogs and cats, for proven healthier and happier long life.  Our company mission is to Empower people to transform the lives of pets.  We are committed to hiring and developing a team of passionate, performance-oriented professionals who love to win and make a positive difference

Position Summary: This pet passionate individual will represent and ‘own’ Instinct® raw nutrition in both the National Accounts and Regional Key Accounts. Working closely with the Retail Marketing Team and Key Account Managers, this individual will perform all retail associate training, in-store or digital education support, and necessary execution activities within a defined market geography and associated key accounts.

Primary Job Responsibilities

  • Partner with Retail Marketing Team and other trainers to create memorable interactive content that continues to develop nutritional proficiency within retailers
  • Train and persuade retail sales associates on the superiority of raw nutrition
  • This training will be delivered in multiple settings: via virtual and in person, in large group, small group and one-to-one environments
  • High level of nutrition knowledge and focus on product attributes, brand positioning, target consumers and key questions to match pet parent needs with the right product solution
  • Fundamental understanding of Instinct® brand, products, nutrition, and strategy as it relates to retailer partners with the expectation of continued education within the role
  • Partner with Key Account Managers to ensure in-store and digital activation of the raw education experience; support the execution of robust in-store learning experiences for pet parents through visual merchandising and consumer education resources
  • Make Instinct® fans and friends by sharing your knowledge and demonstrating your commitment to the success of the store with regular engagement and support
  • Represent the Instinct® brand on social media in stores and build retail associate influencer network
  • Participate in retailer and distributor events with opportunities to educate pet parents on Instinct®
  • Additional Responsibilities as needed:
  • Manage and track travel and expenses
  • Complete detailed customer visit and training reports (CRM)
  • Collaborate with Account Managers on account priorities

Personal Attributes

  • High-energy go-getter who thrives in a fast-paced environment
  • Loves to learn new knowledge and skill sets both independently and in groups
  • Creative and outside-the-box thinker
  • Enjoys meeting new people and talking to anyone
  • Not afraid to dig in and take on a variety of tasks independently
  • Knowledge of, or aptitude for, learning detailed animal nutrition and product information

Required Experience

  • 1-2 years retail sales or training experience
  • Excellent communication skills, written and spoken
  • Experience and comfort speaking in front of various sized groups and engaging audiences

Preferred Experience

  • Pet industry experience
  • Veterinary experience, including veterinary technicians and veterinary students
  • Bachelor’s degree
  • Digital/social media savvy

Travel Requirements:  

  • Reliable transportation
  • Overnight travel ~50%+ and flexible hours based on the needs of the business that may include evening or weekends

Compensation and Benefits

Competitive compensation package includes health and dental insurance, life and AD&D insurance, flexible spending accounts, health savings account, short and long-term disability, paid time off, Purpose Days off for company partner volunteer opportunities, and 401k with company match          

Our Instinct is to CHAMPION Diversity

At Instinct, we are as passionate about our people as we are about the pets we call family. We are committed to inclusion, empowerment, and respect. We believe that just like our pets, what sets us apart unleashes our greatest strengths. We thrive on the ability to not only empower people to transform the lives of pets through raw nutrition, but also to empower each other to inspire a culture that celebrates our differences. Our unique approach to pet food is what makes us who we are as a company, and our individual identities are what makes us a successful, innovative, authentic team.

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Instinct is subject to certain governmental recordkeeping and reporting requirements for the administration of civil rights laws and regulations. In order to comply with these laws, we invite applicants and employees to voluntarily self-identify their gender, race and ethnicity.

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To help us measure how we are doing, in the following screens we are going to ask you to provide us with information about your race and gender.

As part of this procedure we are going to invite you to complete the following:

  • Voluntary Self Identification of Gender, Ethnicity/Race

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Any answers you give will be kept private and will not be used against you in any way. You are not required to disclose any of this information and completion of the questionnaires is entirely voluntary.

Invitation to Self-Identify Gender, Ethnicity/Race

Instinct is subject to certain governmental recordkeeping and reporting requirements for the administration of civil rights laws and regulations. In order to comply with these laws, we invite applicants and employees to voluntarily self-identify their gender, race and ethnicity.

Submission of this information is strictly voluntary and refusal to provide it will not subject you to any adverse treatment.

The information obtained will be kept confidential and may only be used in accordance with the provision of applicable laws, executive orders, and regulations, including those that require the information to be summarized and reported to the federal government for civil rights enforcement. When reported, data will not identify any specific individual. This information will be maintained separately from your application for employment. If you do not wish to self-identify at this time, you may do so in the future by submitting this form. Failure to provide the following information will not subject you to any adverse action or treatment.

At Instinct there’s no room for racism or discrimination. We believe that every person must be treated equally and have the same opportunities. Thus, Instinct does not discriminate, as defined by applicable laws, based upon a person's race, color, religion, sex (including pregnancy and sexual orientation), gender (including gender nonconformity or transgender status), veteran status or current or prospective service in the uniformed services, political affiliation or activities, national origin, citizenship status, age, disability, marital status, ancestry or ethnicity, genetic information, or any category recognized by federal, state or local law or ordinance. The Company maintains its nondiscriminatory policies in compliance with not only the letter but the spirit of these laws. All employees are prohibited from engaging in unlawful discrimination. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, training, promotion, discipline, compensation, benefits, and termination of employment. Upon hire, each employee will sign the acknowledgement page of the Instinct Employee Handbook to acknowledge all such policies including, without limitation, the foregoing policy concerning Equal Opportunity Employer policy.

A person of Cuban, Mexican, Puerto Rican, South or Central American, or other Spanish culture or origin regardless of race.
A person having origins in any of the original peoples of Europe, the Middle East, or North Africa.
A person having origins in any of the black racial groups of Africa.
A person having origins in any of the peoples of Hawaii, Guam, Samoa, or other Pacific Islands.
A person having origins in any of the original peoples of the Far East, Southeast Asia, or the Indian Subcontinent, including, for example, Cambodia, China, India, Japan, Korea, Malaysia, Pakistan, the Philippine Islands, Thailand, and Vietnam.
A person having origins in any of the original peoples of North and South America (including Central America), and who maintains tribal affiliation or community attachment.
All persons who identify with more than one of the above five races.
Retail Education & Training Associate
Louisville, KY
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